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Median earning study: $120,000 for petroleum engineering and $29,000 for counseling psychology

Researchers categorized 171 undergraduate majors into 15 groups including health, humanities and liberal arts, and law and public policy. They analyzed data from more than half a million respondents to the U.S. Census Bureau’s 2009 American Community Survey, who reported their undergraduate major and how much they earn. All were between the ages of 25 to 64.
[ cew.georgetown.edu ]

Web Info Design / UI/UX Web Developer

Grindr is seeking a frontend Web Developer to work with the creative and technical teams to deliver a variety of products to web, Facebook and mobile platforms. The right professional will have extensive experience in building dynamic websites from conception to production and strong design aesthetics. Most importantly, the Web Developer should be passionate about constantly adapting to new technology tools and methods. Grindr is a relatively new company; as such we need someone who is willing wear many hats as needed, needs little supervision, able to interact with a variety of people and personality types.

Web Info Design / Senior Creative Director

iCrossing is a global digital marketing agency that combines talent and technology to help world-class brands find and connect with their customers. The company blends best-in-class digital marketing services - including paid search, search engine optimization, Web development, social media, mobile, research and analytics - to create integrated digital marketing programs that engage consumers and drive ROI. iCrossing's client base includes such recognized brands as Epson America, Toyota, Travelocity and 40 Fortune 500 companies, including The Coca-Cola Company and Office Depot. Headquartered in Scottsdale, Ariz., the company has 600 employees in 12 offices in the U.S. and Europe. iCrossing is a unit of Hearst Corporation, one of the nation's largest diversified media companies. For more information, please visit www.icrossing.com .

Web Info Design / User Experience (UX) Designer

Quidsi, the parent company of Diapers.com, Soap.com and BeautyBar.com, is making ecommerce a little easier through "wow" customer service, industry-leading logistics and an intuitive, forward-thinking website experience. The Quidsi culture - a classic startup - is widely known as entrepreneurial, fiercely intelligent, team-oriented and deeply creative. In recognition of its startup success, Inc magazine recently ranked Quidsi #35 in its annual list of the 500 fastest growing companies, and named it the #1 retailer, online or off.

FTC: Bloggers must disclose payments for reviews

Advertisers, celebrity endorsers and even some internet bloggers will be held liable for false statements they make about products as part of a crackdown by US regulators on deceptive advertising practices.

The new rules on the use of testimonials in advertising, released by the Federal Trade Commission on Monday, also say that anyone who endorses a product, including celebrities and bloggers, must make explicit the compensation received from companies. In an effort to hold companies and endorsers accountable, the FTC guidelines state that businesses and reviewers will be liable for any false statements made about a product. If a blogger receives a free sample of skin cream and untruthfully claims it cures eczema, for example, the company and the blogger could be held liable for false advertising.

» FTC GOV - FT [ Contribute: submit link / submit article ]

Behemoth Blogs Taking Over The Web

In a recent essay in the New York Review of Books, Michael Massing articulates a point made so often about the Web that it's nearly catechismal. Blogs, he says, have torn down the power structure of old media. "Decentralization and democratization" are the law of the land, offering “a podium to Americans of all ages and backgrounds to contribute.” This is a notion that bloggers and web gurus have been touting for years. In his 2006 book, An Army of Davids, for example, “Instapundit” blogger Glenn Reynolds argued that “markets and technology” empowered “ordinary people to beat big media.” And this June, internet sage Clay Shirky assured an audience at a TED event that the old model, where “professionals broadcast messages to amateurs,” is “slipping away.”

» The Atlantic [ Contribute: submit link / submit article ]

From Town Criers to Bloggers: How Will Journalism Survive the Internet Age?

Just about everyone, from the general public to news executives, has an opinion about the future of journalism. Now, the Federal Trade Commission is stepping into the debate.

The commission is planning two days of workshops in December — titled “From Town Criers to Bloggers: How Will Journalism Survive the Internet Age?” — to examine the state of the news industry.

More often, the F.T.C. tends to organize workshops related to consumer protection issues like mortgage fraud. But Jon Leibowitz, the F.T.C. chairman, says the agency has taken a look at other industries, through workshops on hospital competition, food marketing and the patent system. Journalism’s future falls in the agency’s purview, he said.

» NY Times - FTC [ Contribute: submit link / submit article ]

A Hollywood Blogger Feared by Executives

“Did you see what Nikki just wrote?” That would be Nikki Finke, a well-traveled newspaper reporter who has found her moment as a digital-age Walter Winchell.

In the three years since she started Deadline Hollywood Daily, a daily blog about the entertainment business, her combination of old-school skills — she is a relentless reporter — and new-media immediacy has made her a must-click look into the ragingly insecure id of Hollywood.

“I really don’t see covering Hollywood as all that different from covering the Kremlin or the federal government,” she said. “I’m always fascinated by closed societies that don’t want prying eyes.”

» New York Times [ Contribute: submit link / submit article ]

Will anyone pay for anything?

The idea for Revenue Bootcamp held on the Microsoft campus in Mountain View, Calif., developed earlier this year after some people realized that upcoming conferences focused only on "social media . . . basically gathering eyeballs, but nobody was talking about monetizing people . . .," Guy Kawasaki explained in his opening remarks.

» Revenue Bootcamp
» Building43 [ Contribute: submit link / submit article ]

Curl Up With A Good Blog. Publishers Turn To The Web To Find New Talent

Once upon a time, a writer would have to try to attract the interest of an agent in the hope they would submit their proposals to publishers and beg them a book deal. Now, however, it would appear to just be a simple matter of a writer posting their work online and then sitting back waiting for the offers to roll in.

Yesterday's announcement of this year's winners of the award for blogs turned into books, the Lulu Blooker prize, would have us believe that many publishers are perusing blogs with the aim of adapting them into books. The website eagerly claims, "Traditional publishing houses, ever in search of the next big name author, have begun to mine blogs and websites for new talent."

» guardian.co.uk [ Contribute: submit link / submit article / submit company ]

College Recruiters Use Student Bloggers

Colleges seeking a competitive edge are increasingly enlisting and sometimes paying student bloggers to chronicle their lives online. The results run the gamut from insightful to boring, but the goal is the same: to find a new way to win the attention of the MySpace generation. "We found it a much freer, less constricting, far more believable way of letting prospective students glimpse what was going on on campus," said Seth Allen, dean of admissions at Dickinson College in Pennsylvania.

» washingtonpost.com [ Contribute: submit link / submit article / submit company ]

über bloggers

It's no secret that bloggers are becoming increasingly influential. But Arrington is part of an emerging crowd of writers who use their narrowly focused blogs, such as hyperlocal real estate reports, green guides, or Web 2.0 startup reviews, to establish themselves as thought leaders. These new influencers are taking a page from the blog networks Gawker and Weblogs Inc. and turning rapid-fire, around-the-clock blog patter that makes and shapes the news into a hot new online media model.

Companies are directing more efforts toward buttering up these New Media players, often feeding them exclusives that play well with their targeted audiences. And for marketers who are increasingly comfortable with spending money on blogs, advertising with these opinion leaders provides instant cachet.

Think of these as the digital version of potent, passionate trade press writers. They swarm every novelty in areas like tech, creating problems and buzz for companies and innovations. They report news and publish it alongside analysis of newspaper stories and company releases. These posts are salted with strong doses of personality, sparking discussions across the Web. By melding their own insights and opinions with the aggregated views of others, they're starting to gain leverage. "In a time-starved world, people—especially decision-makers—have very little time, but do not want to miss being in the know," says Rishad Tobaccowala, chief innovation officer at advertising firm Publicis Groupe Media.

» Business Week

Research: B2B blogging and marketing

Business blogs can shorten sales cycles when they connect decision-makers to the designers and thought leaders who shape new products and services. Unfortunately, B2B blogs are new and evolving; only a small fraction of Fortune 500 companies sponsor one today. This early state represents both an opportunity and a concern for business marketers, especially early pioneers at high-tech firms where evangelists and engineers lead blogging efforts. Forrester believes that B2B blogs can open the formerly closed borders of corporations to prospects, customers, and investors. Marketing's role here is to leverage good blog content produced by technologists into their sales and PR activities, and create guidelines that keep individual bloggers from exposing inside information or straying off topics into areas that don't support the business.

» forrester

A Survey of Talent: A discussion with Adrian Wooldridge, Washington Bureau Chief of The Economist

"There is intense competition at the moment to hire the most talented and most intellectually able people ... We have a shortage of talent both within countries and between countries, and there is an intense battle between companies trying to hire the most talented workers and also between countries which are looking to recruit talented young immigrants."

[mp3] Listen or Download / The Economist

Blogging Becomes A Corporate Job

In its short lifespan, blogging has largely been a freewheeling exercise in online self-expression. Now it is also becoming a corporate job.

A small but growing number of businesses are hiring people to write blogs, otherwise known as Web logs, or frequently updated online journals. Companies are looking for candidates who can write in a conversational style about timely topics that would appeal to customers, clients and potential recruits.

Via: Wall Street Journal

Blogging as a job has emerged as companies of all stripes increasingly see the Web as an important communications venue. Blogs allow firms to assume a natural tone rather than the public-relations speak typical of some static Web pages, and readers are often invited to post comments. While some companies are hiring full-time bloggers, others are adding blogging duties to existing marketing or Web-editing positions.

Currently only 4% of major U.S. corporations have blogs available to the public, according to a recent survey by eMarketer, a New York research company. But ads for blogging jobs are popping up on online job boards in recent months. "Blogging jobs are growing in popularity," says Jennifer Sullivan, spokeswoman for CareerBuilder Inc.'s CareerBuilder.com, based in Chicago. She notes that in March she recruited a communications specialist whose job includes writing CareerBuilder's blog.

Wanted: Blog Talent - Opinion Leaders/Writers

Opinion Leadership: This theory is one of several models that try to explain the diffusion of innovations, ideas, or commercial products.

The opinion leader is the agent who is an active media user and who interprets the meaning of media messages or content for lower-end media users. Typically the opinion leader is held in high esteem by those that accept their opinions. Opinion leadership tends to be subject specific, that is, a person that is an opinion leader in one field may be a follower in another field. An example of an opinion leader in the field of computer technology, might be a neigbourhood computer service technician. The technician has access to far more information on this topic than the average consumer and has the requisite background to understand the information.
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Are you ready to become an online leader of a community of people who share your interests? Every Blog Opinion Leaders's mission is to create an simple, intuitive and gratifying experience for people interested in this topic.

The Perfect Blog Writer/Editor has...
- A true knowledge of and a passion for the topic
- Commitment to creating informative, "what you need to know" posts
- A dedication to building and updating a comprehensive links directory
- Strong writing and editing skills

via [ BlogTalent ]

Blog Editors

Human editors in the blog publishing industry include
people who are responsible for:

• organizing anthologies and other compilations.

• organizing and publishing a blog magazine. The top editor may be called editor-in-chief.

• producing a definitive edition of a classic author's works — a scholarly editor.

• finding marketable ideas and presenting them to appropriate authors — a sponsoring editor.

• obtaining copy or recruiting authors — such as the acquisitions editor or commissioning editor for a publishing house.

• improving an author's writing so that they indeed say what they want to say, in an effective manner — a substantive editor. Depending on the writer's skill, this editing can sometimes turn into ghost writing. Substantive editing is seldom a title. Many types of editors do this type of work, either in-house at a publisher or on an independent basis.

• correcting spelling, grammar, and matters of house style — a copy editor.

• choosing the layout of the publication and communicating with the printer — a production editor. This and similar jobs are also called "layout editor," "design editor," "news designer"

The smaller the publication, the more these roles run together.

Welcome To BlogTalent (tm) dot net

BlogTalent and BlogWork is the leading provider of online recruiting services for weblog writing, editing, rss/xml technology, and engineering professionals. BlogTalent provides services to hire, train and retain these professionals. Our mission is to help our customers source and hire the most qualified professionals and to provide those professionals with the best job opportunities in their respective fields.

via [ BlogTalent ]

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